LiveScore, the global sports media business, and one of the world’s leading real-time sports updates and streaming service providers, has today announced it has secured the exclusive rights to broadcast the FIFA Club World Cup free-to-air to fans in Ireland.
Football fans in Ireland will be able to watch the tournament for free, delivered via the LiveScore app and website, in line with LiveScore’s unique free-to-air model for world football events.
The deal, brokered by SARAN Media Group, follows LiveScore’s existing rights deal within Ireland to live-stream all UEFA Champions League matches for free on the LiveScore app and website until 2024.
The FIFA Club World Cup, currently held by Chelsea, is an international men’s club competition, featuring some of the most successful teams from around the world.
Competing this year are UEFA Champions League holders Real Madrid, Egyptian powerhouses Al Ahly SC, New Zealand’s Auckland City, CAF Moroccan champions Wydad AC, Saudi outfit Al-Hilal, Seattle Sounders of the MLS and Brazilian giants Flamengo.
The tournament starts on February 1 as Al Ahly take on Auckland City in the opening contest, and will culminate in the final on February 11, which kicks off at 7pm GMT.
Ric Leask, Marketing Director at LiveScore Group, said: “At LiveScore, we bring fans closer to the sports they love.
“We believe fans should have access to the biggest football matches and events without having to pay extortionate prices, especially in the current economic climate.
“We are thrilled to be bringing more football to fans in Ireland through our successful free-to-air model.
“The reception from fans in the region to our Champions League broadcasts has been hugely positive and we’re excited to build on this success by adding the FIFA Club World Cup to our offering.”
For more information, please contact press@livescoregroup.com